The Finest Cut Princess Diamonds in All the World

What Distinguishes The FireMark™ Princess

  • Patent pending “Double Crown” – additional facets and distinctive angles capture the diamond’s life like no other square diamond in the world
  • Near-perfect symmetry
  • Expertly proportioned to maximize uniform brilliance
  • Appropriate depth to achieve the proper weight ratio
  • Exacting angles
  • Even girdles and even facets that are perfectly aligned
  • Full crowns and smaller tables
  • “Excellent” ratings from the GIA (Gemological Institute of America) in both Polish and Symmetry
  • “Excellent” grades for Light Performance from GCAL (Gem Certification & Assurance Lab)
  • Rest assured, these are more than just the finest cut diamonds your jeweler carries. These are the finest cut Princess Diamonds there are, in all the world.

Why We're Different

Our jewelry is handmade in our family-owned store in Cupertino, California. We are certified gemologists and accredited jewelry professionals as well as a certified Green Business. We carry the best selection of colored gemstones in the Bay Area and can cut your emeralds, rubies, sapphires and other gems in our workshop.

We source diamonds or other fine jewelry from the world's best vendors like Hearts on Fire (TM). We are a top producer for Hearts on Fire (15 years and counting) and are one of only 25 HOF certified repair centers in the world.

© Copyright 2018, all rights reserved.10227 S De Anza Blvd, Cupertino, CA | (408) 446-2900 | Schedule an Appointment Today | Store Hours
Vardy’s is a registered trademark or trademark of Vardy’s Jewelers, Corp. in the United States